Line 02 · Talent
Talentservices
The full house behind a career.
We work with artists, athletes, creators and public figures, by introduction. We build the identity, protect it and turn it into commercial value.
An image is never improvised: it is built, protected and elevated.
01 · Image & brand
Who they are, and how they look.
Image development
The Public Image Book: face, body, grooming, wardrobe, colour analysis and art direction, fixed in a manual of their own.
Public brand development
Positioning, narrative and perception. The colour universe, the type study and the place they occupy in culture.
Musical brand
The artist's brand architecture: catalogue, release architecture, sonic and visual universe.
02 · Business
What they live on, and how it grows.
Business development
Business model, revenue lines, commercial documents, rate card and pitching to brands and platforms.
Business management
Running the business: contracts, publishing and master splits, royalties, invoicing and cash flow.
Management and representation
Calendar, booking, industry relationships and daily execution, with confidentiality as standard.
03 · Counsel
Who answers when it matters.
Strategic counsel
Ongoing advice, reading of the moment and a decision committee when a fast call is needed.
Brand alliances
The bridge to Line 01: the talent enters the affinity engine and connects with the brands that amplify their value.
How we start
Three moments.
Diagnosis
The real state of the talent's universe today, scored against its ceiling. The plan comes out of that.
Build
Months one to six: identity, image, musical brand, business model and commercial documents.
Scale
Months one to twelve: the monthly engine, active pitching, alliances and measured growth.
An image is never improvised. It is built, protected and elevated.
